{"id":493,"date":"2020-09-10T21:56:47","date_gmt":"2020-09-10T21:56:47","guid":{"rendered":"https:\/\/creandomarcas.com.mx\/wordpress\/?p=493"},"modified":"2020-09-10T21:56:50","modified_gmt":"2020-09-10T21:56:50","slug":"benchmarking-in-ecommerce","status":"publish","type":"post","link":"https:\/\/creandomarcas.com.mx\/wordpress\/?p=493","title":{"rendered":"Benchmarking in Ecommerce                      #aprendeconCM #MarketingDigital #MarketingTips"},"content":{"rendered":"\n<p>Todo <strong>proceso que NO es constante, medible y ajustable tiende a fracasar.<\/strong>\u00a0 En el ecosistema digital debemos saber quien es nuestra competencia y que esta haciendo&#8230;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/creandomarcas.com.mx\/wordpress\/wp-content\/uploads\/2020\/09\/Benchmarking-in-Ecommerce.png\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"774\" src=\"https:\/\/creandomarcas.com.mx\/wordpress\/wp-content\/uploads\/2020\/09\/Benchmarking-in-Ecommerce-1024x774.png\" alt=\"Benchmarking studying points \n1.- Conoce a la competencia\n2.- Selecciona kpis SMART Y funcionales\n3.- C\u00f3mo y que tanto se anuncia\n4.- Utiliza Herramientas Org\u00e1nicas..: Metricspot \/ Semrush\n5.- Conoce y Segmenta t\u00fa competencia\n\" class=\"wp-image-494\" srcset=\"https:\/\/creandomarcas.com.mx\/wordpress\/wp-content\/uploads\/2020\/09\/Benchmarking-in-Ecommerce-1024x774.png 1024w, https:\/\/creandomarcas.com.mx\/wordpress\/wp-content\/uploads\/2020\/09\/Benchmarking-in-Ecommerce-300x227.png 300w, https:\/\/creandomarcas.com.mx\/wordpress\/wp-content\/uploads\/2020\/09\/Benchmarking-in-Ecommerce-768x581.png 768w, https:\/\/creandomarcas.com.mx\/wordpress\/wp-content\/uploads\/2020\/09\/Benchmarking-in-Ecommerce-1536x1162.png 1536w, https:\/\/creandomarcas.com.mx\/wordpress\/wp-content\/uploads\/2020\/09\/Benchmarking-in-Ecommerce.png 1539w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><figcaption><strong>Benchmarking studying points<\/strong><br><strong>1.- Conoce a la competencia<\/strong><br><strong>2.- Selecciona kpis SMART Y funcionales<\/strong><br><strong>3.- C\u00f3mo y que tanto se anuncia<\/strong><br><strong>4.- Utiliza Herramientas Org\u00e1nicas..: Metricspot \/ Semrush<\/strong><br><strong>5.- Conoce y Segmenta t\u00fa competencia<\/strong><\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Todo proceso que NO es constante, medible y ajustable tiende a fracasar.  En el ecosistema digital debemos saber quien es nuestra competencia y que esta haciendo <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-493","post","type-post","status-publish","format-standard","hentry","category-https-www-facebook-com-search-top-qaprendeconcm"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Benchmarking in Ecommerce \/ www.creandomarcas.com.mx<\/title>\n<meta name=\"description\" content=\"Benchmarking in Ecommerce; Todo proceso que NO es constante, medible y ajustable tiende a fracasar. 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